About Katie Stauffer

Women over 40 face enormous pressure to “do it all” just as their bodies shift and change. I help cut through the noise and show that health and strength don’t come from doing more. It comes from adapting to each woman’s unique needs and changing metabolism. By focusing on small, consistent actions, I guide women to build lasting strength, energy, and confidence so they can feel stronger today, build momentum for decades to come, and live fully on their own terms.

Katie Stauffer, Owner and Coach

Certifications: NASM Certified Personal Trainer and Nutrition Coach; GGS-1 Women’s Coaching Specialist; Certified Online Personal Trainer

Personal Fitness Journey:

  • Current: General fitness, resistance training and fun!

  • Adult: Endurance events (running and triathlons)

  • College: Athletic performance (rowing and weightlifting)

Favorite Coaching Focus: Helping women over 40 cut through the noise, build habits that stick, and get stronger with simple, sustainable strategies for movement, mindset and nutrition.

I am a 40+ busy mom, wife and professional. Finding time to balance all of life’s commitments with my own health – physical and mental – can be tough at times. I have also struggled to filter through all the information out there about what I “should” be doing to find what really works for me at this stage of life. I know I am not alone in this struggle.

Women over 40 are under constant pressure to “do it all”—to excel at work, care for family, maintain relationships, and keep looking and feeling their best. As they enter perimenopause and menopause, these expectations only intensify, while their bodies change in ways that make it harder to keep up with the standards of their 20s. The result is overwhelm, frustration, and the belief that if they can’t do everything, they’re failing.

My mission is to break this cycle. I help women cut through the noise and pressure, showing that healthy habits and strength don’t come from doing more—it comes from doing the right things, tailored to their bodies, their unique needs, and their changing metabolism. Every woman’s journey is different, which is why the path must be realistic, personal, and sustainable. By focusing on small, consistent actions, I help women create the foundation for long-term strength, energy, and confidence—so they can feel stronger and healthier today, build momentum for decades to come, and live fully on their own terms.

 

What People Are Saying

“The workouts are easy to follow, yet surprisingly challenging in the best way. By the end of each session, I genuinely feel like I’ve worked hard and made progress, without feeling overwhelmed or burned out. Highly recommend for anyone looking to build strength in a sustainable, approachable way.”

— Meital (Google Review)

“I’ve reached my ideal weight, but beyond the numbers, the greatest gift I gained is how differently I’m seen, and how differently I see myself. My kids look at me with pride and see me as an example to follow. My husband sees me with new eyes too, and my journey has inspired him to start his own path to fitness. Most importantly, I see myself differently, I am proud, strong, and committed to never letting myself down again. ”

— Carolina

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